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Completion of the portfolio: Dental Direkt GmbH takes over DOCERAM Medical Ceramics

Dental Direkt GmbH takes over DOCERAM Medical Ceramics GmbH (DMC), an experienced specialist for highly esthetic zirconia products in the dental field. With this acquisition, Dental Direkt takes a further step towards its goal of strengthening its market position as a leading global dental company with a very high level of competitiveness and innovative power. 
The synergy potential of both companies also leads to a significantly improved service offering for customers and patients. As Europe's leading manufacturer of digital zirconia and a full-service provider for the digital workflow, Dental Direkt is also realizing an important growth step with this acquisition.
With the zirconia product type multilayer Nacera® Pearl Natural, DMC closes a gap in the Dental Direkt product portfolio. In the future, manufacturing and processing will be integrated into Dental Direkt's efficient and automated production processes.
The CEO of Dental Direkt GmbH, Marcel Brüggert: "With our products, dental technologies and services, we have continuously ensured the dynamic growth of our company in recent years. Nacera® Pearl Natural perfectly complements our high-quality cube zirconia. We are pleased to be able to grow further with the acquisition of DOCERAM Medical Ceramics and to offer our distributors, laboratories and practice labs a striking added value. Our primary goal is always the well-being of the patient."
The takeover was accompanied by HANNOVER Finanz as equity partner, which stands behind both companies as shareholder.